About Us - Wild Wellness Pet

About Wild Wellness Pet

ReWilding Pet Wellness. Reconnecting With Nature.

Somewhere along the way, caring for our pets became unnecessarily complicated.

We've been taught to trust the bag, follow the label, buy another supplement, and look for another solution whenever something goes wrong.

But what if we've been overlooking something fundamental?

Our animals are part of nature. And their health deserves to be considered through that lens.

Wild Wellness Pet was created to challenge the idea that wellness begins and ends with a product, a prescription, or a perfectly formulated bowl of food.

We believe in asking better questions, understanding the biology of the animals who share our lives, and reconnecting them with the natural world.

That means looking beyond nutrition alone to consider their environment, movement, rest, stress, and connection with the world around them.

It means respecting the wisdom of nature while remaining curious about science, research, and the many ways we can support our animals as individuals.

And it means recognizing that ReWilding isn't about going backward. It's about moving forward with intention.

Welcome to Wild Wellness Pet.

Question everything. Reconnect with nature. ReWild pet wellness.

What ReWilding Really Means

ReWilding isn't a trend, a feeding method, or another set of rigid rules about what makes someone a good pet parent.

It's a shift in perspective.

It's recognizing that our dogs and cats are biological beings whose needs extend far beyond what's in their food bowls. And it's questioning how far modern living has taken them from the environments, experiences, and nourishment that support their well-being.

At Wild Wellness Pet, ReWilding comes back to a few foundational principles.

Nourishment That Respects Biology

Food matters. A lot.

We encourage fresh, minimally processed, nutritionally balanced feeding approaches that respect the individual needs of dogs and cats.

Whether that means raw, gently cooked, fresh food additions, or improving an existing diet, the goal is thoughtful nourishment rather than blindly following marketing claims or feeding trends.

A Healthier Home Environment

Our pets spend much of their lives surrounded by the products, fragrances, cleaners, and materials we bring into our homes.

ReWilding means becoming more intentional about those exposures, improving indoor air quality where possible, and creating living spaces that support both human and animal well-being.

It doesn't require a perfectly toxin-free home. It starts with awareness and practical changes.

Movement, Sunlight & Connection

Our animals weren't designed to experience the world exclusively from a couch or through a window.

Safe outdoor exploration, appropriate physical activity, opportunities to sniff, climb, play, rest, and engage with their environment all contribute to their physical and behavioral well-being.

ReWilding means making room for those natural experiences, whether you live on acres of land or in a city apartment.

Individualized, Intentional Support

No two animals have the same history, needs, or circumstances.

We believe holistic wellness should be thoughtful and individualized, not a collection of trendy supplements or generic protocols.

That means considering nutrition, lifestyle, environment, and appropriate veterinary care together, while evaluating natural remedies and wellness tools for their safety, evidence, and relevance to the animal in front of us.

Education, Curiosity & Questioning Everything

Perhaps the most important part of ReWilding is learning to ask better questions.

Why are we feeding this way? What does the research actually say? Is this recommendation right for my animal, or is it simply what we've always been told?

We encourage pet parents to explore different perspectives, examine evidence, and make informed decisions rather than replacing one set of unquestioned rules with another.

Because ReWilding isn't about doing everything perfectly. It's about reconnecting with nature, thinking critically, and making more intentional choices for the animals we love.

How Wild Wellness Pet Helps You ReWild

ReWilding sounds wonderful in theory, but what does it actually look like in everyday life?

That's where Wild Wellness Pet comes in.

We've created a space where education, carefully selected wellness products, and personalized guidance come together to help you make more intentional choices for your dogs and cats.

Holistic Pet Health Coaching & Nutrition

Sometimes you need more than another article, another opinion, or another recommendation from a stranger on the internet.

Through individualized holistic pet health coaching and nutrition consultations, we help pet parents explore fresh feeding, evaluate their animals' nutritional needs, and consider lifestyle and environmental factors that may influence their well-being.

Our approach is rooted in education, individualized support, and helping you become a more confident advocate for your animal.

The Wild Wellness Pet Apothecary

Not every product deserves a place in your pet's wellness routine.

Our holistic pet wellness shop brings together thoughtfully selected foods, supplements, herbs, and wellness tools that align with our ReWilding philosophy.

We look beyond marketing claims and consider ingredient quality, formulation, intended use, and available evidence when evaluating products.

Our goal isn't to convince you that your pet needs more products. It's to help you make more informed decisions about the ones you choose.

Education Through the ReWilding Blog

Knowledge changes the way we care for our animals.

Through the Wild Wellness Pet Blog, we explore canine and feline nutrition, fresh feeding, environmental wellness, holistic approaches, and the questions pet parents deserve to be asking.

We believe education should empower you to think critically, not leave you feeling dependent on someone else's answers.

The Pet Parenting Reset Podcast

The conversations don't stop at Wild Wellness Pet.

Hosted by Wild Wellness Pet founder Jessica Arrington, The Pet Parenting Reset brings together veterinarians, researchers, nutrition professionals, and holistic practitioners to explore different perspectives on animal health and wellness.

With more than five years of conversations behind the microphone, the podcast is an extension of our commitment to questioning assumptions, continuing to learn, and helping pet parents make informed decisions.

Wellness Tools & Bioenergetic Assessments

We also offer wellness tools and bioenergetic assessments for pet parents interested in exploring complementary wellness perspectives.

These assessments are exploratory tools rather than validated medical diagnostic tests. They cannot reliably diagnose disease, allergies, or nutrient deficiencies and should not replace appropriate veterinary evaluation.

Our focus is helping pet parents understand the intended use and limitations of these tools so they can make informed choices.

You don't have to change everything overnight. ReWilding begins with awareness, and every intentional step is an opportunity to build a more connected life with your animal.

Jessica Arrington, founder of Wild Wellness Pet and holistic pet health coach, with her dog Kim

Meet the Founder: Jessica Arrington

Wild Wellness Pet was founded by Jessica Arrington, a Certified Professional Canine Nutritionist (CPCN), Billinghurst Raw Nutrition Certified (BRNC), Certified Holistic Pet Health Coach (CHPHC), and host of The Pet Parenting Reset podcast.

With more than a decade of experience in the natural pet wellness space, Jessica has dedicated her work to helping pet parents question conventional thinking, understand their animals' biological needs, and explore more intentional approaches to health.

Her journey began with her own animals and a growing realization that nutrition was only one piece of a much bigger picture.

Through years of continued education, working with clients, and conversations with veterinarians, researchers, and holistic practitioners, she developed the ReWilding framework that now guides Wild Wellness Pet.

Jessica believes that pet parents deserve more than another product recommendation or a list of instructions. They deserve education, thoughtful guidance, and the confidence to make informed decisions for their animals.

Her philosophy is simple:

Nothing is smarter than nature.

Not because nature provides every answer, but because reconnecting with the biological foundations of health is an important place to begin.

Today, Jessica works virtually with pet parents seeking individualized canine and feline nutrition guidance, holistic wellness coaching, and a different perspective on supporting their animals' well-being.

Meet Jessica Arrington & Learn About Her Approach

Join the ReWilding Movement

ReWilding isn't about perfection. It's about awareness, curiosity, and the willingness to do things differently.

You don't have to replace everything in your home, overhaul your pet's diet overnight, or become an expert in animal nutrition to begin.

Sometimes it starts with reading an ingredient label a little more carefully. Sometimes it's replacing a heavily fragranced cleaner, offering fresh food, or giving your dog more opportunities to explore the world with their nose.

And sometimes it begins with a simple question:

What if there's another way?

At Wild Wellness Pet, we're here to help you explore that question with education, thoughtful resources, and a community of people who believe our animals deserve a more intentional approach to wellness.

Your ReWilding Journey Starts Here

Explore the ReWilding Blog

Dive into articles about fresh feeding, holistic pet wellness, environmental health, and reconnecting our animals with nature.

Read the ReWilding Blog

Get Personalized Guidance

Looking for help with your dog's diet or a more individualized approach to your pet's wellness? Explore holistic pet health coaching and nutrition consultations.

Explore Coaching & Consultations

Discover the Wild Wellness Apothecary

Explore thoughtfully selected foods, herbs, supplements, and wellness tools that align with our ReWilding philosophy.

Shop Wild Wellness Pet

Listen to The Pet Parenting Reset

Join conversations that challenge assumptions, explore different perspectives, and help pet parents become more informed advocates for their animals.

Listen to The Pet Parenting Reset


Question Everything. Reconnect With Nature. ReWild Pet Wellness.

Because the more we understand our animals, the better we can honor the lives they were meant to live.